Communication is a struggle when we aren't speaking the same language.

Technical and business oriented minds rarely think alike. And, that's a good thing. Because we believe that diversity is key to innovation. But, rigid processes, old school, silo-type thinking, and ineffective communication make things sticky. Slowing, even stagnating, the new product development process.

melissa christenson - founder

Meet BRIDGE Founder, Melissa Christenson, a curious and nimble innovator who navigates back and forth between the R&D/ Operations and Marketing/Strategic Management sides of the business with the confident ease that comes from developing and launching hundreds of products over a 20+ year career. Yet, she still gets downright giddy about the discovery and design process. #nerdalert #momchemist #girlsinscience

Partnering with a select group of both emerging and established natural, organic, and clean beauty, wellness and lifestyle brands, BRIDGE leverages the best of our collective R&D, Creative and Marketing expertise to help organizations design, develop and deliver innovative new products with an agile and collaborative process.

april gnadt - director

Meet BRIDGE Director, April Gnadt, a product development pro with an MBA and 15+ years of communications, general management, and product development experience in corporate and agency environments.

From creatives to chemists, April has a knack for facilitation, collaboration and organization - getting the absolute best out of diverse groups. She is both detail oriented and strategic, uniquely capable of leading brand strategy and innovation projects from discovery to launch.